Empowering Businesses
& People globally.

The myda management team is made up of people who are passionate about our vision, industry experts, bringing years of experience to support the growth of myda and our customers.

Senthuran Sampanthar

Founder & CEO

Senthuran Sampanthar is the Founder & CEO of myda. Senthuran is responsible for the product strategy and the overall direction of myda and leads the design of myda's products and services.

Terry Novis

CTO

Terry Novis is the CTO of myda. Terry leads the development of the products and services, technology strategies and engineering teams that enable myda to empower people and businesses globally with relevant information on-demand.

Our board members provide strategic guidance, supervise the business on-behalf of shareholders and help myda achieve its growth plan for its customers. Our advisory board members are business leaders from the industries we strive to digitise.

Senthuran Sampanthar

Chairman

Senthuran Sampanthar is the Founder & CEO of myda. Senthuran is responsible for the product strategy and the overall direction of myda and leads the design of myda's products and services. Senthuran is the chairman of the board and brings over 16 years of experience in SaaS, Data Analytics and Shopper Research.

Terry Novis

Board Member

Terry Novis is the CTO of myda. Terry leads the development of the products and services, technology strategies and engineering teams that enable myda to empower people and businesses globally with relevant information on-demand. Terry brings over 17 years of data mining, big data and cloud services architecture.

Tan Koon Nguan

Board Member

Tan is the founder and director of Skywave Pte Ltd, a market leading footfall systems provider to clients across the APAC. With over 25 years of experience in delivering footfall analytics to shopping malls and brands across APAC, Tan  brings a wealth of experience and knowledge to support the growth of myda in the retail sector.

Robert Puschmann

Board Member

Robert is a managing director of technology division in DKSH, a leading market expansion services group, listed in Zurich with over US$12 Billion in net sales. Robert brings his technical and market expansion knowledge and advises myda on its strategic approach to enable connected transactions to empower people and businesses.

Hui Jane Yang

Board Member

A former Cisco executive, Chartered Accountant and a Chartered Financial Analyst, Jane is a trusted corporate development advisor. Jane brings years of corporate development and strategic venture fund experience to help myda achieve its long term goals through corporate development and M&A.